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Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.

Ron Kaufman

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Ron Kaufman
Listen
Hear
Understand
Culture
Look
Looks
Carefully
Customers

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Instead of just asking 'How did I do?' ask 'How can I do more?'
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Testimonials describe what has been, and are a promise of what is to come.
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You can't find what doesn't exist, but you can create it.
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Silent customers can be deadly. Encourage them to complain.
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If you want to stay in business, satisfy customers. If you want to excel in business, delight customers.
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Are you moving forward, or just moving?
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If you turn your back on a customer, you turn your back on success.
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You are as important as you make others feel.
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Don't just talk about it, do it.
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Reaching out takes nothing more than a smile.
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Industry jargon may not be a language your customer understands.
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Things that are obvious don't need to be talked about. Things that are missing, do.
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Crossing barriers can be as simple as a smile.
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Tend your own garden: savor the blossoms, trim the weeds.
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The most valuable person is the one who cherishes the value in others.
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If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.
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Enjoy your work so that others may enjoy the results.
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Service is taking action to create value for someone else.
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Convince people and you win their minds. Inspire people and you win their hearts.
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Be confident enough to encourage confidence in others.
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