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Plans turn promises into results and dreams into realities.

Ron Kaufman

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Ron Kaufman
Plans
Dreams
Turn
Results
Turns
Culture
Realities
Reality
Promises
Dream
Promise

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If you turn your back on a customer, you turn your back on success.
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What does your product really mean to the people who buy it?
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Life is not a solitary activity. Live well by living for others.
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Make your upper limit, no limit.
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You are the person who determines what you do. That's a big responsibility. Make the most of it.
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When customers' expectations change faster than your willingness or ability to serve them, you can be sure they'll be someone else's customers soon.
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Your profits reflect the success of your customers.
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If you wait until you have to change, you may have waited too long.
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A great leader makes what is visible in their mind, visible to all.
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Make your service systems so strong that everyone looks like a genius.
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Preparation clears a pathway for success.
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Crossing barriers can be as simple as a smile.
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Preparation is good, but customers need results.
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Making an honest mistake is acceptable. Failing to fix it is not.
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Your promise means more than the words you use to give it.
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Silent customers can be deadly. Encourage them to complain.
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Stay in one place too long and the tide can overwhelm you. Ride the tide, surf the waves, stay on top of the changes.
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You can't stop change. Don't let it stop you.
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A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.
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