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The starting point is always now. The end is up to you.

Ron Kaufman

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Ron Kaufman
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It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
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Testimonials describe what has been, and are a promise of what is to come.
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Customers pay a price, but they remember the value.
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Enjoy your work so that others may enjoy the results.
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Always aim for 100 percent and you'll always know where to improve.
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Greatness is not how you feel, it's how you make others feel.
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Life is not a solitary activity. Live well by living for others.
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Make your upper limit, no limit.
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Your promise means more than the words you use to give it.
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Always do what you can do instead of worrying about what you can't.
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If you want to be the best, find the best in others.
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Your profits reflect the success of your customers.
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Let your customers say, 'Well, here I am,' while you say, 'There you are!'.
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Making an honest mistake is acceptable. Failing to fix it is not.
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If you were a customer, would you come back to buy your products or services?
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When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).
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First be effective and then be efficient.
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Don't let high-speed completely replace high-touch. Your customers may appreciate both.
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Don't just talk about it, do it.
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If your customers have to ask you for it, you haven't been thinking far enough ahead.
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