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If customers say you're just 'all right', you've not done enough, you've failed to delight.

Ron Kaufman

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Ron Kaufman
Done
Enough
Right
Failed
Customers
Delight
Culture

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Are you moving forward, or just moving?
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If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.
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Service is taking action to create value for someone else.
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You are as important as you make others feel.
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Be confident enough to encourage confidence in others.
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Convince people and you win their minds. Inspire people and you win their hearts.
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Unlimited efforts can produce unlimited results.
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Compromise in your arguments, not in your expectations.
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You can't always hire great service providers, but you can create them.
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If you want to stay in business, satisfy customers. If you want to excel in business, delight customers.
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The right measure is not how many customers you've got, but how closely you hold them.
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Exceeding expectations is where satisfaction ends and loyalty begins.
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Don't just talk about it, do it.
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Always trust people and they may let you down. Always distrust people and you have let them down.
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Your promise means more than the words you use to give it.
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What does your product really mean to the people who buy it?
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Tend your own garden: savor the blossoms, trim the weeds.
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Instead of just asking 'How did I do?' ask 'How can I do more?'
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Greatness is not how you feel, it's how you make others feel.
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