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If customers say you're just 'all right', you've not done enough, you've failed to delight.
Ron Kaufman
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Ron Kaufman
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No one ever delighted a customer by being 'good enough'.
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Service is taking action to create value for someone else.
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Make your service systems so strong that everyone looks like a genius.
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Testimonials describe what has been, and are a promise of what is to come.
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Your approval gives others the confidence to serve, to learn, to try.
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In a service situation, each delay can mean many unsatisfied customers, each one telling many more.
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Never rest on past success. Create something better.
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Enjoy your work so that others may enjoy the results.
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You can't always hire great service providers, but you can create them.
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The starting point is always now. The end is up to you.
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Giving great service requires the right people and the right service tools.
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A scattered effort is a poor effort.
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Life is not a solitary activity. Live well by living for others.
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You are the person who determines what you do. That's a big responsibility. Make the most of it.
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First be effective and then be efficient.
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Always trust people and they may let you down. Always distrust people and you have let them down.
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Even a tiny step is one step closer to where you are going.
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You can't stop change. Don't let it stop you.
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Make your upper limit, no limit.
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Meeting expectations is good. Exceeding expectations is better.
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