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If you were a customer, would you come back to buy your products or services?
Ron Kaufman
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Your promise means more than the words you use to give it.
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The first step to delighting your customers is being there when they need you.
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When the customer makes contact, he does not want a quote. He wants a commitment.
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Promise too much and you'll have plenty of room to fail. Promise little and you'll have plenty of room to excel.
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When your staff are 'information-rich', their information can make you rich!
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Stay in one place too long and the tide can overwhelm you. Ride the tide, surf the waves, stay on top of the changes.
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Customers pay a price, but they remember the value.
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Even a tiny step is one step closer to where you are going.
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Always trust people and they may let you down. Always distrust people and you have let them down.
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Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
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You can't always hire great service providers, but you can create them.
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What you want to be defines what you become.
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What you did in the past is how you got to today. What you do today is how you will get to the future.
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