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If you want to get unpaid media coverage, you had better be quotable. It's an interesting problem, because very few candidates are quotable.
Roger Ailes
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Roger Ailes
Age: 77 †
Born: 1940
Born: May 15
Died: 2017
Died: May 18
Businessperson
Politician
Television Producer
Warren
Ohio
Roger Eugene Ailes
Better
Quotable
Unpaid
Coverage
Candidates
Media
Interesting
Problem
More quotes by Roger Ailes
I think it's because I'm unpredictable. I view every situation, every race, and every candidate differently I try not to rely on something that worked before.
Roger Ailes
CNN International, Al-Jazeera and BBC are the same in how they report mostly that America is wrong and bad.
Roger Ailes
Everybody who's in the news business today was influenced in a positive way by Walter Cronkite. He had ability, humility and integrity, a rare combination.
Roger Ailes
You can get people the qualifications But you can't teach them the qualities they're going to need. You can't teach integrity, a drive for excellence, refusal to quit under pressure. It's too late to build that into people you're going to hire.
Roger Ailes
You cover the bad news about America. You do. But you don't get up in the morning hating your country. And so, until somebody shows me lines at the border trying to get out, I think there's some good news.
Roger Ailes
It's better to be in charge of change than to have to react to change.
Roger Ailes
I think I have a good eye for talent. I think I'm smart enough to figure out what the mission is and achieve it. I achieve it by hiring good people.
Roger Ailes
I don't care what the polls say.
Roger Ailes
Don't back off on traditional values. It's important to show respect and tolerance for others, but they must show the same respect for your values. Tolerance is a two-way street.
Roger Ailes
I don't have any focus groups on talent and programming. If I need five people in a mall to be paid $40 to tell me how to do my job, I shouldn't do my job.
Roger Ailes
Almost everything I do is related to my ability to hire good people. I don't take much of the credit myself. I think I have a good eye.
Roger Ailes
When the media gets into creating their own product and then deciding to cover it, they are becoming part of the process and, therefore, could be damaged.
Roger Ailes
Phrase it in an interesting way don't phrase it in a mean or unfriendly way. Bob Dole said that if there's anything he would have done differently, he would have said [to George Bush] Start telling the truth about my record instead of Stop lying about my record. Frankly, had he done that, life might be different for Bob Dole today.
Roger Ailes
I've found increasingly less effectiveness with the man-on-the street type of stuff that was very standard fare for years. It can still be effective, but it's got to be done well.
Roger Ailes
Just because somebody else likes a candidate doesn't necessarily mean everybody else will like him.
Roger Ailes
Candidates rarely win battles with the media, and unless you really know what you're doing you should not tangle with them. The exception is when you know this is a search-and- destroy mission on the part of the media and your case is very strong, you are very articulate, you know what you're trying to accomplish - and you have no alternatives.
Roger Ailes
Obama's the one who never worked a day in his life. He never earned a penny that wasn't public money. How many fund-raisers does he attend every week? How often does he play basketball and golf? I wish I had that kind of time.
Roger Ailes
Fighting with the media almost always is a mistake. You can't win the argument, the media has the last word, and most times your argument is not justified.
Roger Ailes
Growing up in Ohio and just being kind of an average guy from flyover country - my dad was a factory guy - I try to put things on a screen that reflect reality. I don't mind if people want to argue with that, or think that's crazy.
Roger Ailes
The thing you always have to remember is, you look at people and they might look like a failure but there's often a narrow thing they do very well.
Roger Ailes