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Leading by fear is a lot of companies' approach, and a horrible way for people to exist in their lives, when most of your life is spent at work.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Lives
Fear
Leading
Work
Companies
Way
Horrible
Life
Spent
People
Exist
Approach
Company

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Business is the force of change. Business is essential to solving the climate crisis, because this is what business is best at: innovating, changing, addressing risks, searching for opportunities. There is no more vital task
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Life can seem rather unreal at times. Alive and well and loving one day. No longer there the next.
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I am a great believer that you need passion and energy to create a truly successful business. Remember many new businesses do not make it and running a business will be a tough experience, involving long hours and many hard decisions - it helps to have that passion to keep you going.
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If you run your business fairly if you treat people well if you try to move your business into areas that are making a real positive difference to other peoples lives I think you'll A. have much pleasant life, but B. I think you'll have a much more successful business.
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At the end, entrepreneurship is not about wearing expensive suits and earning a lot of money. It is all about being true to yourself, to your values in life. Your dreams.
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The brand is only as good as your products, so.. if people have a good experience on Virgin Atlantic or if they have a good experience on Virgin trains or.. if they have a Virgin mobile phone and they can get straight through to our people and they're well looked after and then they'll try the next product that we launch.
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And ever since then [I] have set up businesses basically out of frustration. I mean, I set up Virgin Atlantic with one second-hand 747 because I hated the experience of flying on other people's airlines. And I thought, you know, I could try to create the kind of airline that I'd like to fly on. And people liked it.
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Business is what concerns us. If you care about something enough to do something about it, you're in business
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It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.
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If you don't succeed at first, there's no need for the F word (Failure). Pick yourself up and try, try again.
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In the beginning it was just about the business - now it's about the brand.
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And obviously, from our own personal point of view, the principal challenge is a personal challenge.
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I am impressed with just the enthusiasm for life and the fact that some of these people are in their 80's, even 90's, and they're absolutely determined to get out there and make a difference.
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Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance.
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If you want swashbuckling action in your life, become an entrepreneur and give it a go.
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If you can run one business well, you can run any business well.
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I don't live my life thinking about if only. I just try to think positively about the future. We'll never know for certain what would have happened if we'd gone to Iraq. The important thing is that we've got to do everything we can to prevent other wars.
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It took me years to work out the difference between net and gross. In meetings I just used to say, 'Tell me if it's good or bad news.
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Having a good network can be invaluable. It opens doors for you and allows you to enter into opportunities that are beneficial to your business.
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Everybody has a camera on their phone these days, everybody wants a selfie or a picture, and the moment one person starts taking a picture everybody congregates around so I've become quite a fast walker. I don't like saying, No, to people but by walking fast one might be able to avoid the first photo.
Richard Branson