Quote

Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Character
Acquire
Many
Companies
Consequence
Idealised
Image
Perfected
Trust
Branding
Public
Texture
Company
Reflect
Business
Brands

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I believe in benevolent dictatorship provided I am the dictator.
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