Quote

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them - preferably in unexpected and helpful ways.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Expectations
Retention
Keys
Preferably
Meet
Exceed
Ways
Customer
Way
Realistic
Helpful
Unexpected
Customers

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Unless you dream, nothing will happen. If you dream, you might be able to make your dreams come true.
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If family or friends are unwell or ill - it's perhaps the only thing that really can make one feel vulnerable.
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The funny thing is people won't let me pay for things. I'll be in a restaurant and the manager will say, 'Oh no, it's on the house.'
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If you don't have time for the small things, you won't have time for the big things
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I rely far more on gut instinct than researching huge amounts of statistics.
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We Experiment Endlessly, With New Products, New Methods, New Companies And New Marketing. A Successful Business The Emphasis Is On Experiment And Development, Ideas Are The Lifeblood Of Business.
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Leading by fear is a lot of companies' approach, and a horrible way for people to exist in their lives, when most of your life is spent at work.
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Business is the force of change. Business is essential to solving the climate crisis, because this is what business is best at: innovating, changing, addressing risks, searching for opportunities. There is no more vital task
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After all - life is not a dress rehearsal!
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Branding is everything. A young girl once came up to me and told me I could be famous because I looked just like Richard Branson!
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Age isn't as important so long as you are surrounded by people you love, doing things you passionately believe in.
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My biggest motivation? Just to keep challenging myself
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I'm sure if Brawn GP keep plying me with champagne and putting gorgeous Virgin girls either side of me, you never know!
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To be a real entrepreneur you always have to be looking forward. The moment you rest on your laurels is the moment your competition overtakes you.
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To be successful, you have to be out there, you have to hit the ground running, and if you have a good team around you and more than a fair share of luck, you might make something happen. But you certainly can't guarantee it just by following someone else's formula.
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Space is hard - but worth it. We will persevere and move forward together.
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Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance.
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