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It isn't effective or productive to force your employees to do anything. Choice empowers people and makes for a more content workforce.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Content
Empowers
Choice
Workforce
Leadership
Employees
Choices
Engagement
Force
Employee
Makes
Empowering
Anything
Productive
People
Effective

More quotes by Richard Branson

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I never went into business just to make money - but I found that if I have fun, the money will come. I often ask myself, is my work fun and does it make me happy? I believe that the answer to that is more important than fame or fortune. If it stops being fun, I ask why? If I can't fix it, I stop doing it.
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The jet stream is a very strong force and pushing a balloon into it is like pushing up against a brick wall, but once we got into it, we found that, remarkably, the balloon went whatever speed the wind went.
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You can never go too far wrong by thinking like a customer who’s new to the business.
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Business leaders take things far too seriously, and forget that most of the time people spend in their lives is at work, and it should be fun.
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Learn to live on the edge.
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Surprisingly, a large number of people who fell out with their partners contacted us, saying that they would love to fly on a Virgle spaceship. But out of April Fools' jokes come real things, and I wouldn't be surprised, within the next 50 years, [if] there are one-way trips heading out into space with people on it. It would be very exciting.
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There's no better satisfaction than watching the people around you, who have worked day and night to get something right, realising the dream.
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And if after all this you eventually fail don't take it personal. Don't be ashamed to start all over again.
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Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it.
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Chance favors the prepared mind. The more you practice, the luckier you become.
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Realize that the people who are working with you, this is their life. You know, 80% of their time is spent at work. Make sure that they're proud of what they're doing, that they're enjoying what they're doing.
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If you're looking to become an entrepreneur then don't waste your time going to university or business school - just get on and do it.
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Space is hard - but worth it. We will persevere and move forward together.
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Take the competition seriously, but not yourself.
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On conflicts, generally speaking, the world is a hell of a lot better to live in today than it was thirty years ago, despite what's going on in Syria. There are definitely hopeful signs that the world is moving, decade by decade, in the right direction.
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My definition of success? The more you are actively and practically engaged, the more successful you will feel.
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Wine, like life, is meant to be enjoyed.
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If you're lucky enough to have a few hundred thousand dollars in the bank account, that should be sufficient for your own personal needs, and anything more than that you've got to put to good use.
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It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.
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Every aspect of life is magnificent and wonderful. It's so important to keep fit and healthy.
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