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I decided there must be room for another airline when I spent two days trying to get through to People Express.
Richard Branson
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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Days
Another
Airline
Two
Aviation
Must
Express
Trying
Spent
People
Decided
Room
Rooms
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Like getting into a bleeding competition with a blood bank.
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When you are making a decision about how best to serve your customers, your own experience is often a better guide than a more sophisticated analysis of the market.
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I am constantly pushing myself and my own expectations and have always found that I've always come out better for it. Fear is human nature, but turning fear into opportunity is what will make a difference. I would much rather look back at my life saying I can't believe I did that, than, What if I had done that?
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There's no better satisfaction than watching the people around you, who have worked day and night to get something right, realising the dream.
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Branding is everything. A young girl once came up to me and told me I could be famous because I looked just like Richard Branson!
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Perhaps my early problems with dyslexia made me more intuitive: when someone sends me a written proposal, rather than dwelling on detailed facts and figures I find that my imagination grasps and expands on what I read.
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The years I would have spent at University, I spent building Student Magazine and Virgin Records. For me that was far more fun and satisfying. I have treated everyday as the University education I never had and think I learnt more about business and life than I would have at University in the process.
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Over the years I have found one of my best strengths is my ability to recognise talent and trust them.
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Engage your emotions at work. Your instincts and emotions are there to help you.
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If you're lucky enough to have a few hundred thousand dollars in the bank account, that should be sufficient for your own personal needs, and anything more than that you've got to put to good use.
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Universities are fantastic places to gain knowledge on a subject, develop a personal network, explore your character and learn new techniques to approach problems.
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Brave people don't live forever, but cautious people don't live at all.
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I believe a good leader brings out the best in people by listening to them, trusting in them, believing in them, respecting them and letting them have a go.
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We've all got to do everything we can to avoid conflicts.
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I myself have benefited from many mentors throughout my life.
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Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.
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I'm a great believer that saying yes is a lot more fun than saying no.
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