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I have always believed that the only way to cope with a cash crisis is not to contract but to try to expand out of it.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
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Contracts
Cash
Believed
Crisis
Trying
Way
Cope
Always
Contract

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You only live once, and I just don’t want to waste a minute of my life.
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I've been very lucky. I come from a very close family. I'm also in a relationship that's been really good. Lasted a long time. We've got wonderful kids from that relationship, and they've had the benefit of being together. It's fantastic to have that sort of togetherness. It's a rarity these days.
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We will eventually build space science labs and hotels, prodding the capability for missions beyond the orbit of the Earth. Our space-hotel guests will be able to take breath-taking excursions, flying a couple of hundred feet above the Moon's surface in small two-man spaceships. In time, we will launch missions to Mars and beyond.
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I just love every minute of my life. I love the variety. Every minute of every day I'm meeting fascinating new people, learning and working with wonderful teams of people creating wonderful things.
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Whatever business you are in, every company can shoot for the start in their own way.
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Loyal employees in any company create loyal customers, who in turn create happy shareholders.
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Create the kind of workplace and company culture that will attract great talent. If you hire brilliant people, they will make work feel more like play.
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I just like to enjoy life and push myself. Of course, there is method to my madness. When you are entering into a new industry, for example, it helps to do something to get your name on the front pages.
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We all know about the big world conflicts: Israel and Palestine, Zimbabwe, and so on. But there are smaller conflicts that aren't even on the world's radar screen most of the world has no idea that Ethiopia invaded Somalia a year ago. It makes sense for the Elders to sit down with both sides and see whether leaders can come to an understanding.
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Be creative. Innovate consistently on the little things that the big companies ignore. Little things often make big differences in business.
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Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.
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In the beginning it was just about the business - now it's about the brand.
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If you don't have time for the small things, you won't have time for the big things
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The risk is worth it. Mike would have been the first to say that.
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Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust.
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The quality of business communications has become poorer in recent years as people avoid phone calls and face-to-face meetings, I can only assume, in some misguided quest for efficiency.
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As much as you need a strong personality to build a business from scratch, you also must understand the art of delegation.
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Good brands reflect the histories of the time and the group of people that made them. They can not be copied. They can not be recycled.
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Business is what concerns us. If you care about something enough to do something about it, you're in business
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Chance favors the prepared mind. The more you practice, the luckier you become.
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