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Explore this next great frontier where the boundaries between work and higher purpose are merging into one, where doing good really is good for business.
Richard Branson
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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Great
Encouragement
Work
Boundaries
Really
Motivational
Good
Higher
Purpose
Merging
Spiritual
Frontier
Business
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And obviously, from our own personal point of view, the principal challenge is a personal challenge.
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The quickest way to become a millionaire in the airline business is to start out as a billionaire.
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The jet stream is a very strong force and pushing a balloon into it is like pushing up against a brick wall, but once we got into it, we found that, remarkably, the balloon went whatever speed the wind went.
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Past failures unlock future successes
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And ever since then [I] have set up businesses basically out of frustration. I mean, I set up Virgin Atlantic with one second-hand 747 because I hated the experience of flying on other people's airlines. And I thought, you know, I could try to create the kind of airline that I'd like to fly on. And people liked it.
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Set impossible challenges. Then catch up with them.
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Every great movement in the world starts with a tiny group of people who simply refuse to accept a situation.
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I just like to enjoy life and push myself. Of course, there is method to my madness. When you are entering into a new industry, for example, it helps to do something to get your name on the front pages.
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Money is for making things happen.
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You only live once, and I just don’t want to waste a minute of my life.
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I set up this magazine called Student when I was 16, and I didn't do it to make money - I did it because I wanted to edit a magazine. There wasn't a national magazine run by students, for students. I didn't like the way I was being taught at school. I didn't like what was going on in the world, and I wanted to put it right.
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As an adventurer...I try to protect against the downside. I make sure I have covered as many eventualities as I can. In the end, you have to take calculated risks otherwise you're going to sit in mothballs all day and do nothing.
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A company's employees are its greatest asset and your people are your product
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Breaking the rules and challenging convention is in the DNA of every successful entrepreneur.
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Any successful entrepreneur knows that time is more valuable than money itself.
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The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky. it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that embraces life and seeks to give the customers something new.
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We should focus on what people get done, not on how many hours or days worked. Just as we don't have a nine-to-five policy, we don't need a vacation policy.
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There is no real difference between work and play - it’s all living.
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