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Set impossible challenges. Then catch up with them.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Catch
Meaningful
Challenges
Impossible

More quotes by Richard Branson

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When you are making a decision about how best to serve your customers, your own experience is often a better guide than a more sophisticated analysis of the market.
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If you run a business, put on top your employees, then your consumers, and then your shareholders.
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Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it.
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We've definitely cracked the technology. Now we're just trying to be able to produce the amount of fuels that we need to satisfy our own needs and then other people's needs.
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Your brand name is only as good as your reputation
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I personally don't believe anything is impossible. With enough determination and effort, almost everything is possible.
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Play fair, be prepared for others to play dirty, and don't let them drag you into the mud.
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Those who achieve great things are the ones willing to be scared but not scared off. If you dream big and take risks, impossible becomes just a word.
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I have learnt more from my failures than my successes.
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I am no stranger to healthy competition-wor king hard and playing hard
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And [we hope to sell] the clean fuels to other airlines. I mean, the exciting thing about the breakthrough with clean fuels for the airline industry is there's only 1,700 pumps in the world that fill up the airlines.
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Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.
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We have the enormous opportunity in our hands to make a positive difference for business, people, and the planet.
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It's worrying to think more than half the world's population lacks internet access and therefore lacks an equal opportunity to improve their lives.
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We all know about the big world conflicts: Israel and Palestine, Zimbabwe, and so on. But there are smaller conflicts that aren't even on the world's radar screen most of the world has no idea that Ethiopia invaded Somalia a year ago. It makes sense for the Elders to sit down with both sides and see whether leaders can come to an understanding.
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It is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.
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It's really important to find an hour or two to a day to make sure that you keep healthy, keep fit. It's very easy just to forget that aspect. And if you're feeling really good and fit, I think you can get two or three extra hours a day of hard work in as well.
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It is not for me (to decide). It is up to the company to decide whether the price is fair or not.
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Smiling can be a competitive advantage. It makes everyone feel better and every situation brighter.
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We're introducing separate rooms with double beds in all of our planes so people can actually go with their partner and have a proper night's sleep...
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