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Setting customer expectations at a level that is aligned with consistently deliverable levels of customer service requires that your whole staff, from product development to marketing, works in harmony with your brand image.
Richard Branson
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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Products
Setting
Staff
Works
Product
Consistently
Level
Requires
Brand
Development
Harmony
Settings
Levels
Expectations
Brands
Whole
Inspire
Marketing
Image
Educational
Aligned
Service
Customers
Customer
More quotes by Richard Branson
I've never sued anybody, though there have been one or two occasions I've wanted to strangle one or two people.
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Rather than getting nostalgic...embrace the new opportunities and challenges available to you now.
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The truth is this: the Earth cannot provide enough food and fresh water for 10 billion people, never mind homes, never mind roads, hospitals and schools.
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Whether you are launching a start-up or leading an established company, you should start establishing your social media presence if you haven’t already.
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The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky. it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that embraces life and seeks to give the customers something new.
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Companies need to have a lot more flexibility with their people... . If somebody wants to golf around the world for two months, okay, well, maybe on an unpaid basis, let them do it. That sort of flexibility I think is incredibly important because most of our time, we spend at work.
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I've had many challenges - every entrepreneur does - it's the nature of the beast.
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Every risk is worth taking as long as it's for a good cause, and contributes to a good life.
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I am a great believer that you need passion and energy to create a truly successful business. Remember many new businesses do not make it and running a business will be a tough experience, involving long hours and many hard decisions - it helps to have that passion to keep you going.
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I also know, as an entrepreneur myself, you face new obstacles every day and you need to have the perseverance to see them through.
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Life can seem rather unreal at times. Alive and well and loving one day. No longer there the next.
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When you are making a decision about how best to serve your customers, your own experience is often a better guide than a more sophisticated analysis of the market.
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I've been very lucky. I come from a very close family. I'm also in a relationship that's been really good. Lasted a long time. We've got wonderful kids from that relationship, and they've had the benefit of being together. It's fantastic to have that sort of togetherness. It's a rarity these days.
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I never learned the rules in the first place. To change the game is at the heart of what Virgin stands for, so the company culture has always been: Don't sweat it: rules were meant to be broken.
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The balloons only have one life and the only way of finding out whether they work is to attempt to fly around the world.
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What's the quickest way to become a millionaire? Borrow fivers off everyone you meet.
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I think that not relying too heavily on one bank and one bank manager is a good rule to learn.
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We should all seek to innovate, or be curious about innovation. Innovation truly is one of our greatest gifts.
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Wine, like life, is meant to be enjoyed.
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Every business will face tough times.
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