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Setting customer expectations at a level that is aligned with consistently deliverable levels of customer service requires that your whole staff, from product development to marketing, works in harmony with your brand image.

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Service
Customers
Customer
Products
Setting
Staff
Works
Product
Consistently
Level
Requires
Brand
Development
Harmony
Settings
Levels
Expectations
Brands
Whole
Inspire
Marketing
Image
Educational
Aligned

More quotes by Richard Branson

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It's far more difficult being a small-business owner starting a business than it is for me with thousands of people working for us and 400 companies. Building a business from scratch is 24 hours, 7 days a week, divorces, it's difficult to hold your family life together, it's bloody hard work and only one word really matters - and that's surviving.
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You can never go too far wrong by thinking like a customer who’s new to the business.
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I will work day and night to avoid failure, but if I can't, I'll pick myself up the next day. The most important thing for entrepreneurs is not to be put off by failure.
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The funny thing is people won't let me pay for things. I'll be in a restaurant and the manager will say, 'Oh no, it's on the house.'
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Doing good is good for business.
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I just love life. I mean, you know, I love every second of it. I love people.
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Money is a poor indicator of success.
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People do not mind people who try things and fail. If you're a good entrepreneur, you're not going to succeed in every single thing you try. You've got to try to succeed at more things than fail.
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I have enjoyed life a lot more by saying yes than by sayings no.
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Rather than getting nostalgic...embrace the new opportunities and challenges available to you now.
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Virgin could never have grown into the group of more than 200 companies it is now, were it not for a steady stream of intrapreneurs who looked for and developed opportunities, often leading efforts that went against the grain.
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Brave people don't live forever, but cautious people don't live at all.
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No matter where my travels take me, my day starts with a good work out, preferably kitesurfing or tennis. Exercise puts me in the right state of mind for the day. Dedicating time in the morning to exercise your body will make a big difference when you have to focus your mind on the day's work.
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There is no real difference between work and play - it’s all living.
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If you get into business solely to make money, you won’t. If you try to make a real difference, you’ll find success.
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What's the quickest way to become a millionaire? Borrow fivers off everyone you meet.
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If you want swashbuckling action in your life, become an entrepreneur and give it a go.
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Unless you dream, nothing will happen. If you dream, you might be able to make your dreams come true.
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Your employees are your company’s real competitive advantage. They’re the ones making the magic happen-so long as their needs are being met.
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Coming up with the bucket list is the easy part, but ticking off the list is the challenge. I love a good challenge, which is why I strongly advise everyone to come up with a bucket list. It doesn't have to contain out of this world tasks. But once you have written down the list, screw it, just do it!
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