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My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, 'Oh God, I've got to do this today.'

Richard Branson

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Richard Branson
Age: 74
Born: 1950
Born: July 18
Aircraft Pilot
Autobiographer
Balloonist
Business Magnate
Businessperson
Entrepreneur
Film Producer
High School Teacher
Investor
Sir Richard Branson
Richard Charles Nicholas Branson
Sir Richard Charles Nicholas Branson
Today
Anything
Minute
Every
General
Never
Minutes
Life
Attitude
Feeling
Enjoy
Feelings

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Don't think what's the cheapest way to do it or what's the fastest way to do it. Think what's the most amazing way to do it.
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Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.
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The truth is this: the Earth cannot provide enough food and fresh water for 10 billion people, never mind homes, never mind roads, hospitals and schools.
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Every great movement in the world starts with a tiny group of people who simply refuse to accept a situation.
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Smoking marijuana, as long as you leave the nicotine out of it, is certainly no more damaging than having a drink, and I suspect better for you than having a drink.
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We should focus on what people get done, not on how many hours or days worked. Just as we don't have a nine-to-five policy, we don't need a vacation policy.
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Loyal employees in any company create loyal customers, who in turn create happy shareholders.
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There are some nasty, nasty incidents taking place in the world, but [it's] much better than it used to be.
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Money is for making things happen.
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My definition of success? The more you are actively and practically engaged, the more successful you will feel.
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Listen. Take the best. Leave the rest.
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Confidence breeds confidence and negativity breeds negativity. Treat those around you with respect and dignity and they will thrive.
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Remain focused on fulfilling your business mission. Never allow adversity divert your attention and efforts.
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In business, as in life, all that matters is that you do something positive.
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Create the kind of workplace and company culture that will attract great talent. If you hire brilliant people, they will make work feel more like play.
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Breaking the rules and challenging convention is in the DNA of every successful entrepreneur.
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I am no stranger to healthy competition-wor king hard and playing hard
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The funny thing is people won't let me pay for things. I'll be in a restaurant and the manager will say, 'Oh no, it's on the house.'
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Listen to the customer's complaint and act fast.
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