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Prada is extremely directed in terms of communicating what they like and what they don't like. That is actually extremely pleasant because it clarifies very easily what you can do and what you need to do.
Rem Koolhaas
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Rem Koolhaas
Age: 80
Born: 1944
Born: January 1
Architect
Urban Planner
Writer
R'dam
Remment Lucas Koolhaas
Remment Koolhaas
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More quotes by Rem Koolhaas
We say we want to create beauty, identity, quality, singularity. And yet, maybe in truth these cities that we have are desired. Maybe their very characterlessness provides the best context for living.
Rem Koolhaas
Manhattan has generated a shameless architecture that has been loved in direct proportion to its defiant lack of self-hatred, has been respected exactly to the degree that it went too far.
Rem Koolhaas
Journalists seem mostly interested in what brand of shoes I wear.
Rem Koolhaas
A building has at least two lives - the one imagined by its maker and the life it lives afterward - and they are never the same.
Rem Koolhaas
Architecture is a rare collective profession: it's always exercised by groups. There is an essential modesty, which is a complete contradiction to the notion of a star.
Rem Koolhaas
When air conditioning, escalators, and advertising appeared, shopping expanded its scale, but also limited its spontaneity. And it became much more predictable, almost scientific. What had once been the most surprising became the most manipulated.
Rem Koolhaas
Each building has to be beautiful, but cheap and fast, but it lasts forever. That is already an incredible battery of seemingly contradictory demands. So yes, I'm definitely perhaps contradictory person, but I operate in very contradictory times.
Rem Koolhaas
Let's put it this way: One can be happy or unhappy in a building. But some buildings make us more depressed than others.
Rem Koolhaas
I like fashion, whether or not it's overpriced, because it creates a sense of the sublime with relatively few means.
Rem Koolhaas
As more and more architecture is finally unmasked as the mere organization of flow - shopping centers, airports - it is evident that circulation is what makes or breaks public architecture.
Rem Koolhaas
Our office acts like a kind of educational establishment and we are very careful who we educate.
Rem Koolhaas
Architects work in two ways. One is to respond precisely to a client's needs or demands. Another is to look at what the client asks and reinterpret it.
Rem Koolhaas
Not many architects have the luxury to reject significant things.
Rem Koolhaas
The beauty of my profession [architecture] lies in its randomness and surprise. And don't think I can choose my projects. I have to build what's offered to me.
Rem Koolhaas
The acceptance of certain realities doesn't preclude idealism. It can lead to certain breakthroughs.
Rem Koolhaas
When shopping was still connected to the street it was also an intensification and articulation of the street. Now it has become utterly independent - contained, controlled, surveyed.
Rem Koolhaas
We live in an almost perfect stillness and work with incredible urgency.
Rem Koolhaas
Evil can also be beautiful. The Coliseum in Rome, for example, a wonderful structure with an awful past. Just think about the bloody gladiator fights there.
Rem Koolhaas
Designs are increasingly winning competitions because they are literally green, and because somewhere they feature a small windmill.
Rem Koolhaas
The great problem of the concert hall is that the shoebox is the ideal shape for acoustics but that no architect worth their names wants to build a shoebox.
Rem Koolhaas