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Prada is extremely directed in terms of communicating what they like and what they don't like. That is actually extremely pleasant because it clarifies very easily what you can do and what you need to do.
Rem Koolhaas
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Rem Koolhaas
Age: 80
Born: 1944
Born: January 1
Architect
Urban Planner
Writer
R'dam
Remment Lucas Koolhaas
Remment Koolhaas
Communicate
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Clarifies
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More quotes by Rem Koolhaas
Designs are increasingly winning competitions because they are literally green, and because somewhere they feature a small windmill.
Rem Koolhaas
The word 'celebrity' and the word 'architect' are basically incompatible.
Rem Koolhaas
There is no plateau of resting or stabilising. Once you are interested in how things evolve, you have a kind of never-ending perspective, because it means you are interested in articulating the evolution, and therefore the potential change, the potential redefinition.
Rem Koolhaas
Our office acts like a kind of educational establishment and we are very careful who we educate.
Rem Koolhaas
Lagos was the ultimate dysfunctional city - but actually, in terms of all the initiatives and ingenuity, it mobilised an incredibly beautiful, almost utopian landscape of independence and agency.
Rem Koolhaas
I like fashion, whether or not it's overpriced, because it creates a sense of the sublime with relatively few means.
Rem Koolhaas
The great problem of the concert hall is that the shoebox is the ideal shape for acoustics but that no architect worth their names wants to build a shoebox.
Rem Koolhaas
Manhattan has generated a shameless architecture that has been loved in direct proportion to its defiant lack of self-hatred, has been respected exactly to the degree that it went too far.
Rem Koolhaas
As more and more architecture is finally unmasked as the mere organization of flow - shopping centers, airports - it is evident that circulation is what makes or breaks public architecture.
Rem Koolhaas
The thing is that I have a really intense, almost compulsive need to record. But it doesn't end there, because what I record is somehow transformed into a creative thing. There is a continuity. Recording is the beginning of a conceptual production. I am somehow collapsing the two - recording and producing - into a single event.
Rem Koolhaas
You need to look at inequality as a typical condition of modern society.
Rem Koolhaas
There's something really interesting about current urbanism: the only model is the universal model, and there is increasingly incapacity to consider the virtues and the qualities that are there, and then to build on them. The only thing is complete transformation.
Rem Koolhaas
That has been another interesting discovery: that basically a city [Lagos] could recover from a really deep, deep, deep pit.
Rem Koolhaas
Journalists seem mostly interested in what brand of shoes I wear.
Rem Koolhaas
Architects work in two ways. One is to respond precisely to a client's needs or demands. Another is to look at what the client asks and reinterpret it.
Rem Koolhaas
Architecture is a rare collective profession: it's always exercised by groups. There is an essential modesty, which is a complete contradiction to the notion of a star.
Rem Koolhaas
The stronger the identity, the more it imprisons, the more it resists expansion, interpretation, renewal, contradiction.
Rem Koolhaas
Our society can no longer tolerate ugliness. You see that in cars, sofas and women. [But] ugliness also has a right to exist.
Rem Koolhaas
The luxury of our position now is that we can almost assemble any team to address any issue.
Rem Koolhaas
When air conditioning, escalators, and advertising appeared, shopping expanded its scale, but also limited its spontaneity. And it became much more predictable, almost scientific. What had once been the most surprising became the most manipulated.
Rem Koolhaas
