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The real secret of Silicon Valley is that it's really all about the people

Reid Hoffman

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Reid Hoffman
Age: 57
Born: 1967
Born: August 5
Businessperson
Entrepreneur
Investor
Writer
Stanford
California
Reid Garrett Hoffman
Reid G. Hoffman
People
Silicon
Valley
Valleys
Secret
Real
Really

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All human beings are entrepreneurs.
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Every individual is essentially now a small business and entrepreneur.
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Part of the reason we like democracy is it's the portfolio of decades, which is to say you don't also get the disastrous dictator who completely destroys a society, engages you in wars and so forth.
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Good ideas need good strategy to realize their potential.
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The question is: how you cross uneven ground, how you assemble networks around you.
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During normal times or boom times, there are some parts of the business that are going to so well, that that can cover for weakness and other parts of the business. What happens during recessions, is you have less windfalls just helping you cover mistakes. You have to be more careful about not making mistakes.
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If you can get better at your job, you should be an active member of LinkedIn, because LinkedIn should be connecting you to the information, insights and people to be more effective.
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When you have an idea, a classic entrepreneurial impulse is to hold the idea close to you and not tell people and that's almost always a mistake.
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Having a great idea for a product is important, but having a great idea for product distribution is even more important.
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Silicon Valley tends to believe in the individual who creates a small group and does something big.
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The key thing that I find that when you're kind of in boom times and you're hiring bunches, if you can hire, you know, always maintain very high standards and even if you, you know, can't find enough of, you know, what is typically called A players, then don't hire the people. All right? So, you know, use that as a way of standards.
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Giving birth to something that could possibly change the lives of millions of people for possibly decades, hundreds of years, whatever the length of time the run is, is a great feeling.
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Help the people in your network. And let them help you.
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Pay attention to your culture and your hires from the very beginning.
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When you turn a company profitable you've gone from a company whose days are numbered to a company whose days can be infinite.
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The metaphor that I frequently use for entrepreneurship is jumping off a cliff and assembling an airplane plane on the way down.
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The entrepreneurial journey starts with jumping off a cliff and assembling an airplane on the way down.
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You jump off a cliff and you assemble an airplane on the way down.
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Democracy tends to be a collaborative process, a committee, a consensus.
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