Quote

When there's an ache, you want to be like aspirin, not vitamins. Aspirin solves a very particular problem someone has, whereas vitamins are a general nice to have market.

Reed Hastings

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Reed Hastings
Age: 64
Born: 1960
Born: January 1
Chief Executive Officer
Entrepreneur
NZ
Wilmot Reed Hastings
Jr.
Someone
Vitamins
Problem
Ache
Whereas
Like
Solve
Market
General
Particular
Solves
Nice
Aspirin

More quotes by Reed Hastings

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Tomorrow when you come to work, if it doesn't make the customer happy, move the business forward, and save us money - don't do it.
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Don’t get distracted by the shiny object [and if a crisis comes], execute on the fundamentals.
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The Netflix brand for TV shows is really all about binge viewing. The ability to get hooked and watch episode after episode.
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Stone Age. Bronze Age. Iron Age. We define entire epics of humanity by the technology they use.
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Companies rarely die from moving too fast, and they frequently die from moving too slowly.
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I don't know of any Internet service that opens on a regional basis.
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Not every show has to work equally well. It just has to work better than any competitor because then we can outbid for the content.
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On the Internet you get continuous innovation, so every year the streams are a little better.
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In fact, technology has been the story of human progress from as long back as we know. In 100 years people will look back on now and say, 'That was the Internet Age.' And computers will be seen as a mere ingredient to the Internet Age.
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If the Starbucks secret is a smile when you get your latte... ours is that the Web site adapts to the individual's taste.
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Comparing Apple to Netflix is like comparing apples to oranges, especially if the oranges made so many mistakes that people stopped eating oranges and just went back to Blockbuster.
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If you look at cable networks, they almost always start licensing content wherever they can, so they can build a subscriber base. But then they start doing their own content it's a pretty well-trodden path.
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Taking smart risks can be very gratifying.
Reed Hastings
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Interactivity and a better experience aren't always the same thing.
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In the long term, you have to believe that movies and TV shows will be like the opera and the novel, pretty nichey businesses.
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When you grow up, as I have, in the shadow of Steve Jobs, Bill Gates and others, success is defined as the total global transformation of a market. To achieve that, you need low prices and an attractive offering. It's about trying to make a positive impact on a big scale.
Reed Hastings
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But as an entrepreneur you have to feel like you can jump out of an aeroplane because you're confident that you'll catch a bird flying by. It's an act of stupidity, and most entrepreneurs go splat because the bird doesn't come by, but a few times it does.
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I learned the value of focus. I learned it is better to do one product well than two products in a mediocre way.
Reed Hastings
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Our brand at Netflix is really focused on movies and TV shows.
Reed Hastings
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When we think about online learning, it's such 'early days.' Bill Gates is a wildly smart insightful guy. Yet, even a guy as smart and insightful as that, 30 years ago can say things like,'Who's every going to need more than 640K of memory?'
Reed Hastings