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The first dollar is the most you will get if you don't love what you are doing.

Ray Kroc

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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Dollar
Dollars
Firsts
First
Love

More quotes by Ray Kroc

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Take calculated risks. Act boldly and thoughtfully. Be an agile company.
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We take the hamburger business more seriously than anyone else.
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You'll learn more about a road by traveling it than by consulting all the maps in the world.
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I like to get people fired up, fill them with zeal for McDonald's, and watch the results in their work.
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It's easy to have principles when you're rich. The important thing is to have principles when you're poor.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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I was 52 years old. I had diabetes and incipient arthritis. I had lost my gall bladder and most of my thyroid gland in earlier campaigns, but I was convinced the best was ahead of me.
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You're only as good as the people you hire.
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We have an obligation to give something back to the community that gives so much to us.
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The quality of a leader is reflected in the standards they set for themselves.
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Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.
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I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.
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The organization cannot trust the individual the individual must trust the organization.
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No one of us is more important than the rest of us.
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You must perfect every fundamental of your business if you expect it to perform well.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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Customers tend to avoid a restaurant that's going aswamp in its own sludge.
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I don't believe in saturation. We're thinking and talking worldwide.
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It is no achievement to walk a tightrope laid flat on the floor.
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