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There's a lot more future in hamburgers than in baseball.
Ray Kroc
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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Baseball
Food
Future
Hamburgers
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The organization cannot trust the individual the individual must trust the organization.
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It is no achievement to walk a tightrope laid flat on the floor.
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You'll learn more about a road by traveling it than by consulting all the maps in the world.
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No one of us is more important than the rest of us.
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If you're not a risk taker, you should get the hell out of business.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.
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Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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You must perfect every fundamental of your business if you expect it to perform well.
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I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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I was an overnight success all right, but 30 years is a long, long night.
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All money means to me is a pride in accomplishment.
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I was 52 years old. I had diabetes and incipient arthritis. I had lost my gall bladder and most of my thyroid gland in earlier campaigns, but I was convinced the best was ahead of me.
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As long as you're green, you're growing. As soon as you're ripe, you start to rot.
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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I suffer with you. I've never seen such stupid ballplaying in all my life!
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We take the hamburger business more seriously than anyone else.
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We have an obligation to give something back to the community that gives so much to us.
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