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I put the hamburger on the assembly line.

Ray Kroc

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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Hamburger
Hamburgers
Assembly
Line
Lines

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If you have time to lean, you have time to clean.
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Customers tend to avoid a restaurant that's going aswamp in its own sludge.
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All money means to me is a pride in accomplishment.
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If you're not a risk taker, you should get the hell out of business.
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If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fittest.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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I don't believe in saturation. We're thinking and talking worldwide.
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The organization cannot trust the individual the individual must trust the organization.
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I was an overnight success all right, but 30 years is a long, long night.
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You're only as good as the people you hire.
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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We take the hamburger business more seriously than anyone else.
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As long as you're green, you're growing. As soon as you're ripe, you start to rot.
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I suffer with you. I've never seen such stupid ballplaying in all my life!
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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