Quote

McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.

Ray Kroc

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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Faces
Mcdonald
Girl
Counter
Business
Vital
Order
Image
Part
Service
People
Smile
Takes
Face

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As long as you're green, you're growing. As soon as you're ripe, you start to rot.
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All money means to me is a pride in accomplishment.
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It is no achievement to walk a tightrope laid flat on the floor.
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When you're green, your growing. When you're ripe, you rot.
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The first dollar is the most you will get if you don't love what you are doing.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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I like to get people fired up, fill them with zeal for McDonald's, and watch the results in their work.
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I put the hamburger on the assembly line.
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It's easy to have principles when you're rich. The important thing is to have principles when you're poor.
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We have an obligation to give something back to the community that gives so much to us.
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The quality of a leader is reflected in the standards they set for themselves.
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No one of us is more important than the rest of us.
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I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.
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Adversity can strengthen you if you have the will to grind it out.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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I was 52 years old. I had diabetes and incipient arthritis. I had lost my gall bladder and most of my thyroid gland in earlier campaigns, but I was convinced the best was ahead of me.
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The organization cannot trust the individual the individual must trust the organization.
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I believe in God, family, and McDonald's. And in the office, that order is reversed.
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It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find grace in the texture and softly carved silhouette of a bun than to reflect lovingly on the hackles of a fishing fly? Or the arrangements and textures on a butterfly's wing? Not if you are a McDonalds's man.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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