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I believe in God, family, and McDonald's. And in the office, that order is reversed.
Ray Kroc
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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Reversed
Mcdonald
Office
Family
Business
Order
Believe
More quotes by Ray Kroc
It's easy to have principles when you're rich. The important thing is to have principles when you're poor.
Ray Kroc
We take the hamburger business more seriously than anyone else.
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As long as you're green, you're growing. As soon as you're ripe, you start to rot.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.
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There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
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Adversity can strengthen you if you have the will to grind it out.
Ray Kroc
When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me.
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You're only as good as the people you hire.
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It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find grace in the texture and softly carved silhouette of a bun than to reflect lovingly on the hackles of a fishing fly? Or the arrangements and textures on a butterfly's wing? Not if you are a McDonalds's man.
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I suffer with you. I've never seen such stupid ballplaying in all my life!
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You must perfect every fundamental of your business if you expect it to perform well.
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I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.
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You'll learn more about a road by traveling it than by consulting all the maps in the world.
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There's a lot more future in hamburgers than in baseball.
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I put the hamburger on the assembly line.
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When you're green, your growing. When you're ripe, you rot.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.
Ray Kroc
It requires a certain kind of mind to see beauty in a hamburger bun.
Ray Kroc