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We take the hamburger business more seriously than anyone else.
Ray Kroc
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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Else
Take
Hamburger
Hamburgers
Seriously
Commitment
Anyone
Success
Business
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You must perfect every fundamental of your business if you expect it to perform well.
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I put the hamburger on the assembly line.
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I don't believe in saturation. We're thinking and talking worldwide.
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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Take calculated risks. Act boldly and thoughtfully. Be an agile company.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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If you have time to lean, you have time to clean.
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.
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Luck is a dividend of sweat.
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I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.
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No one of us is more important than the rest of us.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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I believe in God, family, and McDonald's. And in the office, that order is reversed.
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There's a lot more future in hamburgers than in baseball.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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We have an obligation to give something back to the community that gives so much to us.
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I was an overnight success all right, but 30 years is a long, long night.
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When you're green, your growing. When you're ripe, you rot.
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The organization cannot trust the individual the individual must trust the organization.
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