Quote

The quality of a leader is reflected in the standards they set for themselves.

Ray Kroc

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Ray Kroc
Age: 81 †
Born: 1902
Born: October 5
Died: 1984
Died: January 14
Businessman
Businessperson
Restaurateur
Sales Representative
Writer
Oak Park
Illinois
Raymond Albert Kroc
Raymond Albert Ray Kroc
Ray A. Kroc
Raymond A. Kroc
Reflected
Reflecting
Standards
Leadership
Motivational
Leader
Quality
Inspirational

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We take the hamburger business more seriously than anyone else.
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I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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We have an obligation to give something back to the community that gives so much to us.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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I like to get people fired up, fill them with zeal for McDonald's, and watch the results in their work.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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All money means to me is a pride in accomplishment.
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McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part of our image.
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It's easy to have principles when you're rich. The important thing is to have principles when you're poor.
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The first dollar is the most you will get if you don't love what you are doing.
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When you're green, your growing. When you're ripe, you rot.
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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You must perfect every fundamental of your business if you expect it to perform well.
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You're only as good as the people you hire.
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No one of us is more important than the rest of us.
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I put the hamburger on the assembly line.
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I was an overnight success all right, but 30 years is a long, long night.
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Customers tend to avoid a restaurant that's going aswamp in its own sludge.
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If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fittest.
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I saw opportunity appear in an ugly six-spindle shake machine ... and grabbed it.
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