Quote

I don't want people to see what I've been doing at Play Cloths for nine years and built from a streetwear independence standpoint through Japanese streetwear - I don't want that to be shifted into something else.

Pusha T

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TAGS & TOPICS

Pusha T
Age: 47
Born: 1977
Born: May 13
Hip-Hop Artist
Music Executive
Rapper
Songwriter
The Bronx
New York City
Terrence Thornton
Terrar
Else
Play
Cloths
Something
Shifted
Years
Standpoint
People
Japanese
Independence
Nine
Built

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Fashion right now, people are so...everything is driven by the aesthetic.
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This is my time, this is my hour, This is my pain, this is my name, this is my power. If it's my reign, then it's my shower, This pole position...I made a lane 'cause they blocked ours.
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I talk specifically to the lifestyle and those who can relate to it. And I feel like, where the creativity comes in, is where you draw the parallels that everybody can relate to. That's where it's creative for me. I feel like it works best that way.
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To me it's just the knock, man. It's the knock and the groove of the beat. When I start a song, it's the first thought. It's the first thought and the first cadence, because that's the most natural. You know what I'm saying? I feel like people can feel when something is natural.
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The passion for sneakers has been there since day one, but I never held onto them. I never shrunkwrap them. It's always been about getting it, buying it, wearing it, showing it and moving on to the next one.
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Today I feel like it's about people just looking fresh and their records aren't fresh.
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I believe there's a god above me, I'm just the god of everything else!
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I don't ever want anyone to hear my music and look at it as just gratuitous violence, or hustling and money-getting - I try to tell the perspective of the woman, the man, the mind, why.
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I don't know if that comes in a number, I don't know if that comes in a plaque, I don't know what it is. If I can keep me and the crew around me happy, stable, and out of jail, then we good.
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I try to make Play Cloths really representative of me and my designers they look at my evolution as an artist and in fashion and they [zero] in to different details. I come into the office some days and they're like, 'What are those? [I say,] [These] are Philip Lim...[I'll] have on Philip Lim sweats and they go and put their spin on it.
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For me, being a rap fan and the nostalgia of me being a kid, rappers and guys on the street told me everything to wear. That was it. I didn't necessarily read too many fashion books. Then it got competitive in junior high school. It was moreso about, You don't got these. Everybody could be fresh, but you don't got these.
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The thing that I realize about fashion now, fashion and music, now versus back then is that you had to have fresh records and be fresh.
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Hip-hop to me right now is really easy listening. It's very easy listening, like there's nothing abrasive about it. There's no album that I put in my car that makes me roll down the windows - all the windows - and ride past the club line three times before I get out the car.
Pusha T
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I feel like Hip Hop culture has always been about [fashion]...it started in the street so it has always been a thing of the streets to be first.
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We shoppers, you bloggers. If money talks, you mumblers. You try it on, then take it off, Then post a pic on your tumblrs.
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I try to mix the fashion with the music and what's going on at the time...at the time [when my uniform was black on black] I was putting together an album, my album was my name at the time very minimal, very stripped down, very everything but it still had and have to have some level of pop.
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Sonically, musicians always go above and beyond in our efforts to disrupt radio. It's always about being different. Our radio is never conventional anyway.
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That competition grew through high school and you step outside more and it grew through college. Then you had regional style speak volumes through college. As you get older, and begin to travel and see more, that was the progression of style for me.
Pusha T
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I can't say that music ever made me do anything.
Pusha T
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I got a voodoo doll every time I pen a verse: Not only do they say they feel it, but they say it hurts.
Pusha T