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Republicans talk loudly about freedom and yet are against a women deciding what's best for her own body and are against the freedom of two people of the same sex to marry.

Philip Kotler

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Philip Kotler
Age: 93
Born: 1931
Born: May 27
Author
Businessperson
Economist
Mathematician
University Teacher
Writer
Chicago
Illinois
Republican
Talk
Freedom
Two
Loudly
Women
Deciding
Body
Marry
Best
Republicans
People
Sex

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Every business is a service business. Does your service put a smile on the customer's face?
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Integrated marketing communications is a way of looking at the whole marketing process from the view point of the customer.
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Strategy is indeed about choosing what not to do as well as what to do. A business unit needs to decide what need it aims to satisfy in what group of people and with what value proposition that distinguishes the business from its competitors.
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In working on any one problem, such as higher minimum wages, so many other issues come into play, such as some businesses possibly closing down, thus creating fewer jobs and more unemployment and incentivizing companies to import more goods from abroad, which leads to even less employment at home, and so on.
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The best advertising is done by satisfied customers.
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I have always favored Capitalism as the best economic system and Democracy as the best political system. They both have the most potential for improving the lives of people. However, both systems need to be reexamined and refreshed so that, in fact, they do serve the majority of people.
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Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
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My parents, and their interest in making the world a better place for more people inspired me.
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People are more comfortable with the familiar. It takes selling a big dream that comes with excellent income possibility to get someone to leave his or her comfort zone.
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The most important thing is to forecast where customers are moving, and be in front of them.
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Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.
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CEOs need to produce continuous growth in sales and profits. Yet they must also invest in sustainability and social responsibility, which then leave them less money for financing their growth.
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The internet will create the winnerand bury the laggards.
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Your company does not belong inmarkets where it cannot be the best.
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Poor firms ignore their competitors average firms copy their competitors winning firms lead their competitors.
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Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.
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In fact, Capitalism has a vested interest in creating new wants and making people unhappy until they acquire the next good.
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Robots equipped with software can be designed to do repetitive jobs. All that you need in a factory is a set of dials, an expert, and a dog to keep the expert awake. We will be moving shortly to the next stage to robots with artificial intelligence who can think.
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Many great ideas need refreshment and deeper analysis. Freedom, for example, is a great idea but it has become a cliché.
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The key to branding, especially for smaller firms, is to focus on a limited number of issue areas and develop superb expertise in those areas.
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