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As to the idea that advertising motivates people, remember the Edsel.
Peter Drucker
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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
Columnist
Economist
Journalist
Lawyer
Philosopher
Sculptor
University Teacher
Writer
Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
People
Motivates
Advertising
Idea
Business
Remember
Ideas
More quotes by Peter Drucker
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
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All companies are service companies some also manufacture products.
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Use feedback analysis to identify your strengths. Then go to work on improving your strengths. Identify and eliminate bad habits that hinder the full development of your strengths. Figure out what you should do and do it. Finally, decide what you should not do.
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To make knowledge productive, we will have to learn to see both forest and tree. We will have to learn to connect.
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Thus, for those who are willing to go out into the field, to look and to listen, changing demographics is both a highly productive and a highly dependable innovation opportunity.
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Success in the knowledge economy comes to those who know themselves - their strengths, their values, and how they best perform.
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And no matter how serious an environmental problem the automobile poses in today's big city, the horse was dirtier, smelled worse, killed and maimed more people, and congested the streets just as much.
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One cannot hire a hand the whole man always comes with it.
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Most of what you hear about entrepreneurshi p is all wrong. It's not magic it's not mysterious and it has nothing to do with genes. It's a discipline and, like any discipline, it can be learned.
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Concentration is the key to economic results. No other principle of effectiveness is violated as constantly today as the basic principle of concentration.... Our motto seems to be, Let's do a little bit of everything.
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Many studies of research scientists have shown that achievement (at least below the genius level of an Einstein, Bohr, or a Planck) depends less on ability in doing research than on the courage to go after opportunity.
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In the modern corporation the decisive power, that of the managers , is derived from no one but the managers themselves controlled by nobody and nothing and responsible to no one. It is in the most literal sense unfounded, unjustified, uncontrolled and irresponsible power.
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The job of a professional manager is not to like people. It is not to change people. It is to put their strengths to work.
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Nobody in the world is as good at making decisions as the Japanese.
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It's amazing how many things busy people are doing that never will be missed.
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The true business of every company is to make and keep customers.
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Your first and foremost job as a leader is to take charge of your own energy and then help to orchestrate the energy of those around you.
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The purpose of information is not knowledge. It is being able to take the right action.
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Most people think they know what they are good at. They are usually wrong... And yet, a person can perform only from strength.
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If you have too many problems, maybe you should get out of business. There is no law that says a company must last forever.
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