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As to the idea that advertising motivates people, remember the Edsel.
Peter Drucker
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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
Columnist
Economist
Journalist
Lawyer
Philosopher
Sculptor
University Teacher
Writer
Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
People
Motivates
Advertising
Idea
Business
Remember
Ideas
More quotes by Peter Drucker
There are companies that are good at improving what they're already doing. There are companies that are good at extending what they're doing. And finally there are companies that are good at innovation. Every large company has to be able to do all three - improve, extend, and innovate - simultaneously.
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Now that knowledge is taking the place of capital as the driving force in organizations worldwide, it is all too easy to confuse data with knowledge and information technology with information.
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Look at government programs for the past fifty years. Every single one - except warfare - achieved the exact opposite of its announced goal.
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Objectives are not commands they are commitments.
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Nothing else, perhaps, distinguishes effective executives as much as their tender loving care of time.
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The experience of the human race indicates strongly that the only person in abundant supply is the universal incompetent.
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There are usually half a dozen right answers to what needs to be done. Yet, unless a person makes the risky and controversial choice of only one, he will achieve nothing.
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Only three things happen naturally in organizations: friction, confusion, and underperformance. Everything else requires leadership.
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Teaching 23-year-olds in an MBA programme strikes me as largely a waste of time. They lack the background of experience. You can teach them skills - accounting and what have you - but you can't teach them management.
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Systematic change requires a willingness to look on change as an opportunity.
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The best plan is only a plan... unless it degerates into work.
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Strong people have strong weaknesses.
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To make the future demands courage. It demands work. But it also demands faith.
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Providing more desirable products, services, and customer experiences is vital to the continued existence of any business. And that is INNOVATION.
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Leadership is all about getting results.
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The dilemma of modern society: the conflict between the need for capital formation at a high rate and the popular condemnation of interest and dividends as unearned income and capitalist, if not as sinful and wicked.
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Promotion should not be more important than accomplishment, or avoiding instability more important than taking the right risk.
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The enterprise, by definition, must be capable of producing more or better than all the resources that comprise it.
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Keep your eye on the task, not on yourself. The task matters, and you are a servant
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What gets measured gets managed.
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