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As a rule we perceive what we expect to perceive... The unexpected is usually not received at all.

Peter Drucker

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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
Columnist
Economist
Journalist
Lawyer
Philosopher
Sculptor
University Teacher
Writer
Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
Usually
Received
Unexpected
Perceive
Rule
Expect

More quotes by Peter Drucker

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Fascism is the result of the collapse of Europe's spiritual and social order... catastrophes broke through the everyday routine which makes men accept existing forms, institutions and tenets as unalterable natural laws. They suddenly exposed the vacuum behind the facade of society.
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Managing innovation will increasingly become a challenge to management, and especially to top management, and a touchstone of its competence.
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It is easier to raise the performance of one leader than it is to raise the performance of a whole mass.
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Decisions of the kind the executive has to make are not made well by acclamation. They are made well only if based on the clash of conflicting views...The first rule in decision-making is that one does not make a decision unless there is disagreement.
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The first organization structure in the modern West was laid down in the canon law of the Catholic Church eight hundred years ago.
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The most important contribution management needs to make in the 21st century is ... to increase the productivity of knowledge work and the knowledge worker
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Nobody can predict the future the idea is to have a firm grasp of the present.
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Here I am, fifty-eight, and I still don't know what I'm going to be when I grow up.
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The basic economic resource - the means of production - is no longer capital, nor natural resources, nor labor. It is and will be knowledge.
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What we need is an entrepreneurial society in which innovation and entrepreneurship are normal, steady and continuous.
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The most serious mistakes are not being made as a result of wrong answers. The true dangerous thing is asking the wrong question.
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Executives do many things in addition to making decisions. But only executives make decisions. The first managerial skill is, therefore, the making of effective decisions.
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Every few hundred years in Western history there occurs a sharp transformation. Within a few short decades, society - its worldview, its basic values, its social and political structures, its art, its key institutions - rearranges itself. We are currently living through such a time.
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The need to manage oneself is creating a revolution in human affairs.
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We have only one alternative: either to build a functioning industrial society or see freedom itself disappear in anarchy and tyranny.
Peter Drucker
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What's measured improves
Peter Drucker
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Adversarial power relationships only work if you never have to see or work with the bastards again.
Peter Drucker
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Marketing is not only much broader than selling, it is not a specialized activity at all. It encompasses the entire business. It is the whole business seen from the point of view of its final result, that is, from the customer's point of view.
Peter Drucker
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The most important, and indeed the truly unique, contribution of management in the 20th century was the fifty-fold increase in the productivity of the MANUAL WORKER in manufacturing. The most important contribution management needs to make in the 21st century is similarly to increase the productivity of KNOWLEDGE WORK and the KNOWLEDGE WORKER.
Peter Drucker
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The key to greatness is to look for people's potential and spend time developing it.
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