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There are only two things in a business that make money - innovation and marketing, everything else is cost.

Peter Drucker

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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
Columnist
Economist
Journalist
Lawyer
Philosopher
Sculptor
University Teacher
Writer
Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
Make
Marketing
Things
Innovation
Cost
Business
Money
Else
Two
Everything

More quotes by Peter Drucker

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Management means, in the last analysis, the substitution of thought for brawn and muscle, of knowledge for folkways and superstition, and of cooperation for force. It means the substitution of responsibility for obedience to rank, and of authority of performance for the authority of rank.
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The Pertinent Question is NOT how to do things right - but how to find the right things to do, and to concentrate resources and efforts on them.
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To survive and succeed, every organization will have to turn itself into a change agent
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Growth that adds volume without improving productivity is fat. Growth that diminishes productivity is cancer.
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Loafing is easy, but leisure is difficult.
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Follow effective action with quiet reflection.
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We live in an age of unprecedented opportunity: If you’ve got ambition and smarts, you can rise to the top of your chosen profession, regardless of where you started out.
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If socialism is defined as ownership of the means of production--and this is both the orthodox and the only rigorous definition--then the United States is the first truly Socialist country.
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The true business of every company is to make and keep customers.
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Don't try to innovate for the future. Innovate for the present!
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The purpose of an organization is to enable ordinary humans beings to do extraordinary things.
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We've spent the last 30 years focusing on the T in IT, and we'll spend the next 30 years focusing on the I.
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Any organisation develops people it either forms them or deforms them.
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Without institution there is no management. But without management there is no institution.
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In the Western tradition, we have focused on teaching as a skill and forgotten what Socrates knew: teaching is a gift, learning is a skill.
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If general perception changes from seeing the glass as 'half-full' to seeing it as 'half empty' there are major innovative opportunities.
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In todays economy, the most important resource is no longer labor, capital or land it is knowledge
Peter Drucker
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Planning is actually incompatible with an entrepreneurial society and economy. Planning is the kiss of death of entrepreneurship.
Peter Drucker
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If the feudal knight was the clearest embodiment of society in the early Middle Ages, and the bourgeois under Capitalism, the educated person will represent society in the post-capitalist society in which knowledge has become the central resource.
Peter Drucker
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During periods of discontinuous, abrupt change, the essence of adaptation involves a keen sensitivity to what should be abandoned - not what should be changed or introduced. A willingness to depart from the familiar has distinct survival value.
Peter Drucker