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No decision has been made unless carrying it out in specific steps has become someone's work assignment and responsibility.
Peter Drucker
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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
Columnist
Economist
Journalist
Lawyer
Philosopher
Sculptor
University Teacher
Writer
Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
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Carrying
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Specific
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The most important, and indeed the truly unique, contribution of management in the 20th century was the fifty-fold increase in the productivity of the MANUAL WORKER in manufacturing. The most important contribution management needs to make in the 21st century is similarly to increase the productivity of KNOWLEDGE WORK and the KNOWLEDGE WORKER.
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Every single social and global issue of our day is a business opportunity in disguise.
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The problem in my life and other people's lives is not the absence of knowing what to do but the absence of doing it.
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The greatest change in corporate culture - and the way business is being conducted - may be the accelerated growth of relationships based... on partnership.
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The fewer data needed, the better the information. And an overload of information, that is, anything much beyond what is truly needed, leads to information blackout. It does not enrich, but impoverishes.
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The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
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We can't make people better by trying to eliminate their weaknesses, but we can help then perform better by building on their strengths.
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There is nothing worse than doing the wrong thing well.
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What people in business think they know about the customer and market is likely to be more wrong than right...the customer rarely buys what the business thinks it sells him.
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A manager is responsible for the application and performance of knowledge.
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