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The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
Peter Drucker
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Peter Drucker
Age: 95 †
Born: 1909
Born: November 19
Died: 2005
Died: November 11
Author
Businessperson
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Economist
Journalist
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Philosopher
Sculptor
University Teacher
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Vienna
Austria
Peter F. Drucker
Peter Ferdinand Drucker
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Customer
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The Pertinent Question is NOT how to do things right - but how to find the right things to do, and to concentrate resources and efforts on them.
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The most effective way to manage change is to create it.
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If you want to predict the future create it.
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Everything requires time. It is the only truly universal condition. All work takes place in time and uses up time. Yet most people take for granted this unique, irreplaceable, and necessary resource. Nothing else, perhaps, distinguishes effective executives as much as their tender loving care of time.
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The days of the 'intuitive' manager are numbered.
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If you're not living life on the edge, you're taking up too much space. The best way to predict the future is to create it.
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