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Stefan Sagmeister says that nobody innovates past forty-five, but I think he's wrong. I want to keep doing it.

Paula Scher

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Paula Scher
Age: 76
Born: 1948
Born: October 6
Designer
Graphic Designer
Painter
Teacher
Washington
District of Columbia
Wrong
Keep
Past
Think
Stefan
Thinking
Forty
Nobody
Says
Five

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What makes me say wow continually changes. It changes based on what I know.
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Your work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.
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It could be that going to work is better than being home. But you should never think of days as the weekend. It should all be the same, it should all be stuff you want to do. And when it isn't then you have to change it, and you have to think about how you change it.
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The job of the designer is to make things understandable, usable, accessible, enjoyable... important to a public, that involves the public.
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My work is play. And I play when I design. I even looked it up in the dictionary, to make sure that I actually do that, and the definition of “play,” number one, was “engaging in a childlike activity or endeavor,” and number two was “gambling.” And I realize I do both when I’m designing.
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I never thought I'd be able to design all the things I've been able to design. I thought that I'd be far more limited to a specific kind of work, and I've been able to establish an incredibly broad practice in all different ways, and it's because the expectations have gotten elevated.
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Creativity has to do with what came before you immediately, not what came before you a long time ago.
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All the little risks I took were sort of like all the apartments I had moved into: I was finding the right spot.
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You need to be able to ride past the technology by understanding what it can do, who you are, and where you want to take it. You don't want technology to lead you you want to lead it, but it's very hard to do that when you're in the middle of it.
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What a designer does is he makes things possible that you didn't imagine could exist before, and it makes the world a better place. You know, it's a great thing to be doing. A fine artist does that, too, but they make the expression for themselves, not for others' use.
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Design really can be anything.
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Words have meaning, type has spirit.
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If I get up every day with the optimism that I have the capacity for growth, then that’s success for me.
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Great design is serious, not solemn
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I love the big scale and immediate impact of posters. They're my favourite things to design.
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I do different things. I'm a designer. I'm a painter.
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If people that made products didn't market them and sell them we'd have no economy and nobody would be working.
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You can build an ordinary hot dog stand or you can build a spectacular one, and you can do it sometimes without that much difference in money - if somebody thinks about it.
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Marketing is not inherently bad. That's just dumb. That's said by somebody that isn't doing enough work.
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You can't say there shouldn't be marketing and (that) marketing is a bad thing.
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