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Helvetica is the font of the Vietnam War.
Paula Scher
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Paula Scher
Age: 76
Born: 1948
Born: October 6
Designer
Graphic Designer
Painter
Teacher
Washington
District of Columbia
Helvetica
Font
Fonts
Vietnam
War
More quotes by Paula Scher
My work is play. And I play when I design. I even looked it up in the dictionary, to make sure that I actually do that, and the definition of “play,” number one, was “engaging in a childlike activity or endeavor,” and number two was “gambling.” And I realize I do both when I’m designing.
Paula Scher
The job of the designer is to make things understandable, usable, accessible, enjoyable... important to a public, that involves the public.
Paula Scher
Design really can be anything.
Paula Scher
I'm not from a generation of kids that grew up on a Mac.
Paula Scher
We don't do everything the same way we always did it. We just don't.
Paula Scher
I know that in my own work I'm able to do all kinds of things I never thought I'd be able to do.
Paula Scher
Stefan Sagmeister says that nobody innovates past forty-five, but I think he's wrong. I want to keep doing it.
Paula Scher
As a painter I make up projects for myself to express myself. And there's no client, there's no direction.
Paula Scher
What a designer does is he makes things possible that you didn't imagine could exist before, and it makes the world a better place. You know, it's a great thing to be doing. A fine artist does that, too, but they make the expression for themselves, not for others' use.
Paula Scher
You need to be able to ride past the technology by understanding what it can do, who you are, and where you want to take it. You don't want technology to lead you you want to lead it, but it's very hard to do that when you're in the middle of it.
Paula Scher
Some people are in stultifying environments where there are rigid rules and rituals and they need that to thrive, where other people are just asphyxiated by stuff like that.
Paula Scher
If I get up every day with the optimism that I have the capacity for growth, then that’s success for me.
Paula Scher
The best way to accomplish serious design ... is to be totally and completely unqualified for the job.
Paula Scher
Be culturally literate, because if you don't have any understanding of the world you live in and the culture you live in, you're not going to express anything to anybody else.
Paula Scher
What I hate is when something I've done is replaced by something better than what I've done. It's really embarrassing.
Paula Scher
Your work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.
Paula Scher
I don't want being a woman to be a factor, or being short to bea factor, or being Jewish to be a factor, or anything that makes you outside some design normthat I don't understand anyway. That makes me nervous.
Paula Scher
What makes me say wow continually changes. It changes based on what I know.
Paula Scher
When I don't know all the rules I'm just wild.
Paula Scher
Planning is design. As a designer what I tend to do, and what's different from being a painter, is that I interact with other people, and the people have things they need to have happen.
Paula Scher