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Paula Scher

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Paula Scher
Age: 76
Born: 1948
Born: October 6
Designer
Graphic Designer
Painter
Teacher
Washington
District of Columbia
Meaning
Type
Words
Spirit

More quotes by Paula Scher

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All the little risks I took were sort of like all the apartments I had moved into: I was finding the right spot.
Paula Scher
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My fear is that when you become an expert in anything then the expectation somehow makes you ordinary, in a way, because you become the firm that does that, or you become the person that does that. You really need to change the form to make the discovery.
Paula Scher
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Creativity has to do with what came before you immediately, not what came before you a long time ago.
Paula Scher
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Planning is design. As a designer what I tend to do, and what's different from being a painter, is that I interact with other people, and the people have things they need to have happen.
Paula Scher
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I know that in my own work I'm able to do all kinds of things I never thought I'd be able to do.
Paula Scher
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My work is play. And I play when I design. I even looked it up in the dictionary, to make sure that I actually do that, and the definition of “play,” number one, was “engaging in a childlike activity or endeavor,” and number two was “gambling.” And I realize I do both when I’m designing.
Paula Scher
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As a painter I make up projects for myself to express myself. And there's no client, there's no direction.
Paula Scher
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Planning involves considering how other people may use something.
Paula Scher
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Design really can be anything.
Paula Scher
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Whatever you design[/make/build], use it to raise the expectations of what can be achieved
Paula Scher
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I think Apple is a wonderful example of spectacular marketing and I love having my iPod. There are the naysayers who say that nyah, nyah, it breaks and I think well, I don't like what Microsoft made...
Paula Scher
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I'm not from a generation of kids that grew up on a Mac.
Paula Scher
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I love the big scale and immediate impact of posters. They're my favourite things to design.
Paula Scher
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Great design is serious, not solemn
Paula Scher
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Having no purpose is the function of art, so somebody else can look at it and ask a question. Design is different - you're supposed to understand what's going on. You can be delighted by it, intrigued by it, but you're supposed to know it's a hot dog stand.
Paula Scher
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The work needs to get out of your head and on to the table, and it needs to be done from the heart.
Paula Scher
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It could be that going to work is better than being home. But you should never think of days as the weekend. It should all be the same, it should all be stuff you want to do. And when it isn't then you have to change it, and you have to think about how you change it.
Paula Scher
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Beige is the color of indecision.
Paula Scher
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Marketing is not inherently bad. That's just dumb. That's said by somebody that isn't doing enough work.
Paula Scher
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Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?
Paula Scher