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If I get up every day with the optimism that I have the capacity for growth, then that’s success for me.
Paula Scher
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Paula Scher
Age: 76
Born: 1948
Born: October 6
Designer
Graphic Designer
Painter
Teacher
Washington
District of Columbia
Every
Optimism
Capacity
Growth
Success
More quotes by Paula Scher
What I hate is when something I've done is replaced by something better than what I've done. It's really embarrassing.
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Words have meaning, type has spirit.
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When I don't know all the rules I'm just wild.
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You can't say there shouldn't be marketing and (that) marketing is a bad thing.
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Great design is serious, not solemn
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Stefan Sagmeister says that nobody innovates past forty-five, but I think he's wrong. I want to keep doing it.
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It could be that going to work is better than being home. But you should never think of days as the weekend. It should all be the same, it should all be stuff you want to do. And when it isn't then you have to change it, and you have to think about how you change it.
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All the little risks I took were sort of like all the apartments I had moved into: I was finding the right spot.
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Marketing is not inherently bad. That's just dumb. That's said by somebody that isn't doing enough work.
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The job of the designer is to make things understandable, usable, accessible, enjoyable... important to a public, that involves the public.
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Whatever you design[/make/build], use it to raise the expectations of what can be achieved
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I'm not from a generation of kids that grew up on a Mac.
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Your work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.
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My work is play. And I play when I design. I even looked it up in the dictionary, to make sure that I actually do that, and the definition of “play,” number one, was “engaging in a childlike activity or endeavor,” and number two was “gambling.” And I realize I do both when I’m designing.
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You need to be able to ride past the technology by understanding what it can do, who you are, and where you want to take it. You don't want technology to lead you you want to lead it, but it's very hard to do that when you're in the middle of it.
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I know that in my own work I'm able to do all kinds of things I never thought I'd be able to do.
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If people that made products didn't market them and sell them we'd have no economy and nobody would be working.
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Design really can be anything.
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You can build an ordinary hot dog stand or you can build a spectacular one, and you can do it sometimes without that much difference in money - if somebody thinks about it.
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Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?
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