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The work needs to get out of your head and on to the table, and it needs to be done from the heart.
Paula Scher
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Paula Scher
Age: 76
Born: 1948
Born: October 6
Designer
Graphic Designer
Painter
Teacher
Washington
District of Columbia
Heart
Work
Table
Tables
Design
Head
Done
Needs
More quotes by Paula Scher
Helvetica is the font of the Vietnam War.
Paula Scher
We become different people and we adapt to our environments, but that doesn't have anything to do with being creative.
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If people that made products didn't market them and sell them we'd have no economy and nobody would be working.
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Great design is serious, not solemn
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Planning is design. As a designer what I tend to do, and what's different from being a painter, is that I interact with other people, and the people have things they need to have happen.
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What I hate is when something I've done is replaced by something better than what I've done. It's really embarrassing.
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I don't want being a woman to be a factor, or being short to bea factor, or being Jewish to be a factor, or anything that makes you outside some design normthat I don't understand anyway. That makes me nervous.
Paula Scher
When I don't know all the rules I'm just wild.
Paula Scher
Marketing is not inherently bad. That's just dumb. That's said by somebody that isn't doing enough work.
Paula Scher
You can't say there shouldn't be marketing and (that) marketing is a bad thing.
Paula Scher
What makes me say wow continually changes. It changes based on what I know.
Paula Scher
Design really can be anything.
Paula Scher
You need to be able to ride past the technology by understanding what it can do, who you are, and where you want to take it. You don't want technology to lead you you want to lead it, but it's very hard to do that when you're in the middle of it.
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Beige is the color of indecision.
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All the little risks I took were sort of like all the apartments I had moved into: I was finding the right spot.
Paula Scher
I never thought I'd be able to design all the things I've been able to design. I thought that I'd be far more limited to a specific kind of work, and I've been able to establish an incredibly broad practice in all different ways, and it's because the expectations have gotten elevated.
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What a designer does is he makes things possible that you didn't imagine could exist before, and it makes the world a better place. You know, it's a great thing to be doing. A fine artist does that, too, but they make the expression for themselves, not for others' use.
Paula Scher
If I get up every day with the optimism that I have the capacity for growth, then that’s success for me.
Paula Scher
New Zealand looks like the future to me
Paula Scher
Be culturally literate, because if you don't have any understanding of the world you live in and the culture you live in, you're not going to express anything to anybody else.
Paula Scher
