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What we already know frames what we see, and what we see frames what we understand.

Paul Hawken

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Paul Hawken
Age: 78
Born: 1946
Born: February 8
Environmentalist
Journalist
Writer
San Mateo
California
Paul Gerard Hawken
Already
Understand
Frames
Insight

More quotes by Paul Hawken

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Always leave enough time in your life to do something that makes you happy, satisfied, even joyous. That has more of an effect on economic well-being than any other single factor.
Paul Hawken
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While there may be no right way to value a forest or a river, there is a wrong way, which is to give it no value at all. How do we decide the value of a 700-year-old tree? We need only to ask how much it would cost to make a new one, or a new river, or even a new atmosphere.
Paul Hawken
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Intelligent policies will be largely self-regulating in the sense that the system of incentives and standards makes it absolutely ludicrous to not move towards clean, internalized systems of cost and production.
Paul Hawken
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Most floods are caused by man, not weather deforestation, levee construction, erosion, and overgrazing all result in the loss of ecosystem services.
Paul Hawken
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Interestingly, the oil companies know very well that in less than 30 years they will not only be charging very high prices, but that they will be uncompetitive with renewables.
Paul Hawken
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In short, industrialism is over.
Paul Hawken
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Don't go to business school.
Paul Hawken
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We are now heading down a centuries-long path toward increasing the productivity of our natural capital - the resource systems upon which we depend to live - instead of our human capital.
Paul Hawken
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Business is the only mechanism on the planet today powerful enough to produce the changes necessary to reverse global environments and social degradation.
Paul Hawken
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The bottom line is down where it belongs - at the bottom.
Paul Hawken
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Mother's milk would be banned by the food safety laws of industrialized nations if it were sold as a packaged good.
Paul Hawken
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The first rule of sustainability is to align with natural forces, or at least not try to defy them
Paul Hawken
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If they [companies] believe they are in business to serve people, to help solve problems, to use and employ the ingenuity of their workers to improve the lives of people around them by learning from the nature that gives us life, we have a chance.
Paul Hawken
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We are losing our living systems, social systems, cultural systems, governing systems, stability, and our constitutional health, and we're surrendering it all at the same time.
Paul Hawken
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Inspiration is not garnered from the litanies of what may befall us it resides in humanity's willingness to restore, redress, reform, rebuild, recover, reimagine, and reconsider.
Paul Hawken
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We are the only species on this planet without full employment.
Paul Hawken
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We subsidize the disposal of waste in all its myriad forms — from landfills, to Superfund cleanups, to deep-well injection, to storage of nuclear waste. In the process, we encourage an economy where 80 percent of what we consume gets thrown away after one use.
Paul Hawken
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If, as is natural, you focus on the corruption and on those threatened institutions that are trying to prevent change - even though they don't really know what they're trying to prevent - then you can get pessimistic.
Paul Hawken
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It costs the same to send a person to prison or to Harvard. The difference is the curriculum.
Paul Hawken
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Business is correct to defend its right to act in order to produce a vigorous and engaging prosperity. But it is wrong if it forgets that this freedom can only be experienced within the discipline of social responsibility.
Paul Hawken