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The first rule of sustainability is to align with natural forces, or at least not try to defy them

Paul Hawken

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Paul Hawken
Age: 78
Born: 1946
Born: February 8
Environmentalist
Journalist
Writer
San Mateo
California
Paul Gerard Hawken
Force
Defy
Firsts
Sustainability
First
Forces
Trying
Rule
Vision
Least
Future
Natural
Align

More quotes by Paul Hawken

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How is it that we have created an economic system that tells us it is cheaper to destroy the earth and exhaust its people than to nurture them both? Is it rational to have an pricing system which discounts the future and sells off the past? How did we create an economic system that confused capital liquidation with income?
Paul Hawken
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If there is to be an ecologically sound society, it will have to come the grass roots up, not from the top down.
Paul Hawken
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We can no longer prosper by increasing human productivity. The more we try to do, the more poverty we will create.
Paul Hawken
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The financial capital is being concentrated by corporations, institutional investors, and even our pension funds, and being reinvested in companies that repeat this process because it provides the highest return on that financial capital.
Paul Hawken
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Being a good human being is good business.
Paul Hawken
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People are naming it the Third Wave, the Information Age, etc. but I would say those are basically technological descriptions, and this next shift is not about technology - although obviously it will be influenced and in some cases expressed by technologies.
Paul Hawken
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I think an old style of addressing environmental problems is ebbing, but the rise of the so-called conservative, political movement in this country is not a trend towards the future but a reaction to this very broad shift that we are undergoing.
Paul Hawken
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It costs the same to send a person to prison or to Harvard. The difference is the curriculum.
Paul Hawken
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his planet came with a set of instructions, but we seem to have misplaced them. Important rules like don’t poison the water, soil, or air, don’t let the earth get overcrowded, and don’t touch the thermostat have been broken.
Paul Hawken
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We are now heading down a centuries-long path toward increasing the productivity of our natural capital - the resource systems upon which we depend to live - instead of our human capital.
Paul Hawken
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What we already know frames what we see, and what we see frames what we understand.
Paul Hawken
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We subsidize the disposal of waste in all its myriad forms — from landfills, to Superfund cleanups, to deep-well injection, to storage of nuclear waste. In the process, we encourage an economy where 80 percent of what we consume gets thrown away after one use.
Paul Hawken
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Don't go to business school.
Paul Hawken
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While there may be no right way to value a forest or a river, there is a wrong way, which is to give it no value at all. How do we decide the value of a 700-year-old tree? We need only to ask how much it would cost to make a new one, or a new river, or even a new atmosphere.
Paul Hawken
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Business is correct to defend its right to act in order to produce a vigorous and engaging prosperity. But it is wrong if it forgets that this freedom can only be experienced within the discipline of social responsibility.
Paul Hawken
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Ralph Waldo Emerson once asked what we would do if the stars only came out once every thousand years. No one would sleep that night, of course. The world would become religious overnight. We would be ecstatic, delirious, made rapturous by the glory of God. Instead, the stars come out every night, and we watch television.
Paul Hawken
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When the planes still swoop down and aerial spray a field in order to kill a predator insect with pesticides, we are in the Dark Ages of commerce.
Paul Hawken
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Intelligent policies will be largely self-regulating in the sense that the system of incentives and standards makes it absolutely ludicrous to not move towards clean, internalized systems of cost and production.
Paul Hawken
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Businesses who are members of Businesses for Social Responsibility or the Social Venture Network are internalizing costs on a voluntary basis and therefore raising their costs of doing business, but their competitors are not required to.
Paul Hawken
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We are the only species on this planet without full employment.
Paul Hawken