Quote

In the area we're discussing, leadership begins on Madison Avenue, on the desks and in the offices of people who spend hundreds of millions of dollars buying what will get them ratings.

Norman Lear

Change background

T
T
T

Change font

TAGS & TOPICS

Norman Lear
Age: 102
Born: 1922
Born: July 27
Actor
Businessperson
Film Director
Film Producer
Screenwriter
Showrunner
Television Producer
Television Writer
New Haven
Connecticut
Norman Milton Lear
Millions
Area
Madison
People
Buying
Avenue
Begins
Offices
Dollars
Rating
Areas
Avenues
Leadership
Discussing
Spend
Desks
Office
Hundreds
Ratings

More quotes by Norman Lear

Image
Life goes on pretty much the same way. I've been working on a couple of films on the side. You may see some more. You may even see another television show.
Norman Lear
Image
You're in the business - when you're a writer, producer, director - to get ratings.
Norman Lear
Image
It seems to me that any full grown, mature adult would have a desire to be responsible, to help where he can in a world that needs so very much, that threatens us so very much.
Norman Lear
Image
We mocked that concept ['movies are better than ever'] by doing a sketch that was about a theater trying to get one customer to come in...and that customer was Jerry Lewis. It generated so much controversy that Dean [Martin] and Jerry [Lewis] had to apologize in a full page ad in Variety.
Norman Lear
Image
You know, you throw rocks in the lake and scientists will tell you you're raising the level of the lake, but all you get to see is the ripple.
Norman Lear
Image
My dad called me meat head dead from the neck up.
Norman Lear
Image
I wanted to work with Bert Lahr [the 'Cowardly Lion' in 'The Wizard of Oz'], and I did.
Norman Lear
Image
If there is a reason to believe in God, it would be the Havana Leaf.
Norman Lear
Image
I was the laziest white kid my dad ever met.
Norman Lear
Image
Nobody doubts my partisanship, but a lot of the activity is nonpartisan.
Norman Lear
Image
The trafficking of sex and violence is comes after the demand for ratings.
Norman Lear
Image
It crossed our minds early on that the more an audience cared - we were working before, on average, 240, live people. If you could get them caring - the more they cared, the harder they laughed.
Norman Lear
Image
I think for television generally, the question that often arises is, Does television lead, or does it follow? You know, does it lead the conversation, or culture, or does it follow what's going on? And I think it does both.
Norman Lear
Image
The evidence seems clear that those business which actively serve their many constitutencies in creative, morally thoughtful ways also, over the long run, serve their shareholders best. Companies do, infact, do well by doing good.
Norman Lear
Image
We just may be the most well-informed, yet least self-aware, people in history.
Norman Lear
Image
I stop and look at traffic accidents. I won't hang around, but when I hear something is terrible, as bad as it is, I've gotta look at it.
Norman Lear
Image
But it also became the experience, or was the experience, of the writers who were attracted to this kind of humor. They're all men or women who come from the same kind of experience in their own lives.
Norman Lear
Image
Success is how you collect your minutes.
Norman Lear
Image
I think somehow I got a sense of the foolishness of the human - my favorite phrase, the foolishness of the human condition.
Norman Lear
Image
Maybe they continued to agree with Archie Bunker - as I said earlier, you can't change people's minds, but you can get them to think.
Norman Lear