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If you really want you people to innovate, buy a science fiction book, tear off the covers, and tell them it's history.

Nolan Bushnell

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Nolan Bushnell
Age: 81
Born: 1943
Born: February 5
Computer Scientist
Engineer
Entrepreneur
Inventor
Clearfield
Utah
Nolan Key Bushnell
People
Tears
Fiction
History
Science
Tell
Money
Innovate
Book
Covers
Really
Tear

More quotes by Nolan Bushnell

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I try to get a vision of the future, and then I try to figure out where the discontinuities are.
Nolan Bushnell
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Today, companies have to radically revolutionize themselves every few years just to stay relevant. That's because technology and the Internet have transformed the business landscape forever. The fast-paced digital age has accelerated the need for companies to become agile.
Nolan Bushnell
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The best ideas lose their owners and take on lives of their own.
Nolan Bushnell
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I've always thought legal addictions are a great way to create a business. Starbucks is a wonderful example.
Nolan Bushnell
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If you're willing to work harder than anybody else, you can create your own luck
Nolan Bushnell
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My sweet spot is figuring out how to make a product that people love and how to refine it to make them love it more. All the rest is business noise.
Nolan Bushnell
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I don't think people understand how much hard work innovation is. That it's not just getting an idea. You really have to cross your T's and dot your I's long before you ever start on the project. I don't think people perceive that about me. I work hard.
Nolan Bushnell
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I think 'Something Ventured' is a nice piece because it celebrates venture capital in a unique and powerful way.
Nolan Bushnell
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I like games where you can use stealth and guile. As you get older, it's like the difference between playing squash and racketball. Squash is an older man's game, because if you're stealthy and wily, you can beat a better-co-ordinated and stronger, younger person.
Nolan Bushnell
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In 1980, Atari was bringing in around two billion dollars in revenue and Chuck E. Cheese's some five hundred million. I still didn't feel too bad that I had turned down a one-third ownership of Apple - although I was beginning to think it might turn out to be a mistake.
Nolan Bushnell
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My perception is that I'm a guy who really does a lot of homework surrounding any project that I do.
Nolan Bushnell
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A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today. The true entrepreneur is a doer, not a dreamer.
Nolan Bushnell
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I founded Atari in my garage in Santa Clara while at Stanford. When I was in school, I took a lot of business classes. I was really fascinated by economics. You end up having to be a marketeer, finance maven and a little bit of a technologist in order to get a business going.
Nolan Bushnell
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The subtle generational cues that make one thing cool and another uncool aren't always obvious to a parent. My children are my dinner-table sounding board. I've come up with some wonderful ideas that they universally dismissed as 'lame.'
Nolan Bushnell
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Creativity is every company's first driver. It's where everything starts, where energy and forward motion originate. Without that first charge of creativity, nothing else can take place.
Nolan Bushnell
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Walk to work, even if it's four miles. Ride a bike to work. Drive a different way. On your way there, try to find beauty. You'd be surprised how much more of the neighborhood you can perceive and experience when you're looking for unique spots of beauty.
Nolan Bushnell
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Every company needs to have a skunkworks, to try things that have a high probability of failing. You try to minimize failure, but at the same time, if you're not willing to try things that are inherently risky, you're not going to make progress.
Nolan Bushnell
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A lot of what is wrong with corporate America has to do with a culture filled with antibodies trained to expel anything different. HR departments often want cookie cutter employees, which inevitably results in cookie cutter solutions.
Nolan Bushnell
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People like secrets. Creative people really like secrets.
Nolan Bushnell
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When you're building something, you know all of the trade-offs.
Nolan Bushnell