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You must always be faster and better than the others.

Niki Lauda

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Niki Lauda
Age: 70 †
Born: 1949
Born: February 22
Died: 2019
Died: May 20
Aircraft Pilot
Entrepreneur
Formula One Driver
Sporting Director
Vienna
Austria
Andreas Nikolaus Lauda
Andreas Nikolaus Niki Lauda
Nikolaus Lauda
Faster
Others
Better
Must
Always

More quotes by Niki Lauda

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My experience enables me to select the very best pilots in the market.
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Whenever I see something that challenges me, I take it on.
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Taking your first title is much more complicated and more difficult it takes years of work - from go-kart to Formula One. The second comes more easily, because you've already got the experience.
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A race isn't won until it's over.
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Giving up is something a Lauda doesn't do.
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Grey zones do not interest me at all.
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The air travel industry moves into a new phase every five to six years.
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This aircraft tops everything. All the others look old as compared to this one.
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The alliance with air Berlin is attractive for me. I can use the whole sales network of the air Berlin and 24 percent of my own airline at air Berlin sold.
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Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
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Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.
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You must always aim for further growth.
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Business is much less transparent than a win in a Grand Prix in a race you drive over the finishing line first and you have won. In business it is different.
Niki Lauda
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From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.
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If you are a straightforward racing driver you should always see your limits. You have to be objective and not come up with any bullshit.
Niki Lauda
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A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?
Niki Lauda
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I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
Niki Lauda
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Vienna is the gate to Eastern Europe.
Niki Lauda
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When things change a lot, some guys handle the change better than others, but that doesn't mean the guys that take longer to get the hang of things are suddenly slow drivers!
Niki Lauda
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To be honest, it is boring to talk about winning.
Niki Lauda