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Airlines go in the long run at the competition to reason. For the passenger the competition is good, because each competitor tries to undercut the other one.

Niki Lauda

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Niki Lauda
Age: 70 †
Born: 1949
Born: February 22
Died: 2019
Died: May 20
Aircraft Pilot
Entrepreneur
Formula One Driver
Sporting Director
Vienna
Austria
Andreas Nikolaus Lauda
Andreas Nikolaus Niki Lauda
Nikolaus Lauda
Airline
Good
Competitors
Tries
Competition
Undercut
Running
Airlines
Passenger
Reason
Competitor
Trying
Passengers
Long

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When you have something in black and white, you can deal with it quicker.
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Vienna is the gate to Eastern Europe.
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I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
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You appreciate that it is very easy to die and you have to arrange your life to cope with that reality.
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Business is much less transparent than a win in a Grand Prix in a race you drive over the finishing line first and you have won. In business it is different.
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The alliance with air Berlin is attractive for me. I can use the whole sales network of the air Berlin and 24 percent of my own airline at air Berlin sold.
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You must always aim for further growth.
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Sebastian [ Vettel] can also learn to be more laid-back. It's never too late to learn. He's got some way to go. He's young and will turn out well. I'm not worried about that. He'll raise the bar ever higher.
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I see myself as the mind of the business which takes care of every last detail if you do not do this you cannot be fast enough.
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Grey zones do not interest me at all.
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Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
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A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?
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Whenever there is discussion, I make it clear that I do not want any grey zones, just black and white.
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Taking your first title is much more complicated and more difficult it takes years of work - from go-kart to Formula One. The second comes more easily, because you've already got the experience.
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From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.
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The less you talk, the more time you have for the essential things.
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If you are a straightforward racing driver you should always see your limits. You have to be objective and not come up with any bullshit.
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This aircraft tops everything. All the others look old as compared to this one.
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To be honest, it is boring to talk about winning.
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