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Everyone sees what you appear to be, few experience what you really are.

Niccolo Machiavelli

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Niccolo Machiavelli
Age: 58 †
Born: 1469
Born: May 3
Died: 1527
Died: June 22
Diplomat
Historian
Military Theorist
Philosopher
Playwright
Poet
Political Theorist
Politician
Translator
Writer
Florence
Tuscany
Nicolo Machiavelli
Niccolo Machiavelli
Niccolò di Bernardo dei Machiavelli
Nicolò Machiavelli
N. Machiavelli
Niccolo di Bernardo dei Machiavelli
Machiavelli
Marketing
Appear
Sees
Relationship
Everyone
Experience
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More quotes by Niccolo Machiavelli

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We have not seen great things done in our time except by those who have been considered mean the rest have failed.
Niccolo Machiavelli
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Men judge generally more by the eye than by the hand, for everyone can see and few can feel. Every one sees what you appear to be, few really know what you are.
Niccolo Machiavelli
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When fortune wishes to bring mighty events to a successful conclusion, she selects some man of spirit and ability who knows how to seize the opportunity she offers.
Niccolo Machiavelli
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Only those means of security are good, are certain, are lasting, that depend on yourself and your own vigor.
Niccolo Machiavelli
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When settling disputes between his subjects, he should ensure that his judgement is irrevocable and he should be so regarded that no one ever dreams of trying to deceive or trick him.
Niccolo Machiavelli
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For as laws are necessary that good manners be preserved, so there is need of good manners that law may be maintained.
Niccolo Machiavelli
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The forces of adversaries are more diminished by the loss of those who flee than of those who are killed.
Niccolo Machiavelli
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God and nature have thrown all human fortunes into the midst of mankind and they are thus attainable rather by rapine than by industry, by wicked actions rather than by good. Hence it is that men feed upon each other, and those who cannot defend themselves must be worried.
Niccolo Machiavelli
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Thus it happens in matters of state for knowing afar off (which it is only given a prudent man to do) the evils that are brewing, they are easily cured. But when, for want of such knowledge, they are allowed to grow so that everyone can recognize them, there is no longer any remedy to be found.
Niccolo Machiavelli
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Never do your enemy a minor injury.
Niccolo Machiavelli
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Any man who tries to be good all the time is bound to come to ruin among the great number who are not good. Hence a prince who wants to keep his authority must learn how not to be good, and use that knowledge, or refrain from using it, as necessity requires.
Niccolo Machiavelli
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I consider it a mark of great prudence in a man to abstain from threats or any contemptuous expressions, for neither of these weaken the enemy, but threats make him more cautious, and the other excites his hatred, and a desire to revenge himself.
Niccolo Machiavelli
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There is nothing so difficult or so dangerous as to undertake to change the order of things.
Niccolo Machiavelli
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For as good habits of the people require good laws to support them, so laws, to be observed, need good habits on the part of the people.
Niccolo Machiavelli
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From this arises the question whether it is better to be loved rather than feared, or feared rather than loved. It might perhaps be answered that we should wish to be both: but since love and fear can hardly exist together, if we must choose between them, it is far safer to be feared than loved.
Niccolo Machiavelli
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One must consider the final result
Niccolo Machiavelli
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Whoever wishes to foresee the future must consult the past for human events ever resemble those of preceding times. This arises from the fact that they are produced by men who ever have been, and ever shall be, animated by the same passions, and thus they necessarily have the same results.
Niccolo Machiavelli
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Men are less hesitant about harming someone who makes himself loved than one who makes himself feared because love is held together by a chain of obligation which, since men are wretched creatures, is broken on every occasion in which their own interests are concerned but fear is sustained by dread of punishment which will never abandon you.
Niccolo Machiavelli
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Gold will not always get you good soldiers, but good soldiers can get you gold.
Niccolo Machiavelli
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Everyone who wants to know what will happen ought to examine what has happened: everything in this world in any epoch has their replicas in antiquity.
Niccolo Machiavelli