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Great design is a multi-layered relationship between human life and its environment.

Naoto Fukasawa

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Naoto Fukasawa
Age: 68
Born: 1956
Born: January 1
Designer
Industrial Designer
University Teacher
Humans
Great
Layered
Life
Multi
Creativity
Design
Relationship
Environment
Human

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I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.
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Design needs to be plugged into human behavior. Design dissolves in behavior.
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We designers have been working to stimulate people's souls and minds.
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